The Kiss Kiss Pink Me Up Lip Balm is sheer perfection. You not only get this beautiful wash of color with the pink, you also are left with lips that are so soft and moisturized. I am in love with the packaging as well, it is very classic and beautiful. I had originally planned to keep this on my vanity to use on occasion. That changed after using it a few times. It now lives happily in my purse, so I can reapply as needed. The color payoff is natural and you don't have to worry about it being all over your teeth.